The Future of The Enterprise App Economy
- Privacy, security and lack of sex appeal
Tuesday 6th May 2014, 6.30pm
Hub Westminster, New Zealand House, 80 Haymarket, London SW1Y 4TE
Apple started an app revolution, massive consumer adoption has now has filtered through to the enterprise but what are some of the key challenges and opportunities the enterprise app economy faces? What are the most interesting innovations right now? What does it take to be a successful developer of enterprise apps? Is the route to market broken, can it be disrupted?
The addressable market for software vendors is rapidly expanding: by 2015, the number of mobile workers will surpass 1.3 billion. For app developers, this brings unprecedented and previously unreachable scale to building technology for businesses. The potential of the enterprise app economy is massive, and we’re just getting started.
At this forum you will hear from three thought leaders arguing three very different points and perspectives about the future of the Enterprise App economy.
Keynotes and their key points:
David Poltorak, Head of Development, Fusion Experience
- Enterprise Apps: Time to Value Is Key
- Applying the ‘Angry Birds’ mentality to the Enterprise App
- A step into the Near Future – it’s closer than you think
Peter Grant, CEO, CloudApps
- Innovation: Behavioural science meets gamification and big data
- Technology will be just one part of solving the employee motivation puzzle
- We are staring at future of the “Reputation Economy” – do you know what it looks like & will you be ready?
Ben Salama, Managing Director, Accenture Mobility
- Enterprise apps..what’s the opportunity?
- Will enterprise software companies leave any room for others to innovate & succeed?
- What are the barriers to entry & what models have the best chance of success?
Following their individual presentations we will run a moderated panel discussion where you can ask your questions and get involved in the debate! For agenda and bio, please keep reading.
Moderator: Xabier Ormazabal, Head of UK Marketing, Salesforce.com
6.20: Doors Open
6.30: 3 x 10 min key notes
7.10: Panel Discussion
7.30: Informal debrief networking over complimentary drinks
Ben Salama Managing Director, Mobility, Accenture
Ben leads the Mobility practice for the UK and Ireland, across all of Accenture’s industry groups, with an objective to embed mobility into every aspect of our clients’ business as they transition to become ‘connected enterprises’. Ben has nearly 30 years’ experience as a business leader in the systems integration, software products, high-tech and financial services industries. Prior to joining Accenture in 2011, he was an SVP at Teleca – a global system integrator specialising in mobile projects where he led their European business.
Peter Grant, CEO, CloudApps
Prior to joining CloudApps, Peter was CEO at Actant, producers of derivatives trading platforms, where he transformed the company from an engineering-led focus to a customer-centric focus, bringing to market a major product update to stimulate significant revenue growth. Prior to Actant, Peter was VP, Worldwide Sales for Tideway Systems where he drove a 500% increase in customer acquisition, paving the way for their acquisition by BMC Software.
Steve Edkins, CEO, Fusion Experience
Steve has over 25 years experience within IT and Business services, and is one of the founding directors of FusionExperience, holding the position of CEO and Business Development & Marketing Director of FusionExperience. He has held senior positions in large multi-national corporations. In his previous role as Deputy CEO of DST International (now DST Global Solutions), Steve led over 1500 employees and was responsible for global service revenue of over $150 million across the EMEA operations.